Forti di una storia lunga quasi di 150 anni, siamo in prima linea per ripensare e migliorare la vita di tutti i giorni. Oggi e per le generazioni future. Con l’aiuto dei nostri brand e delle nostre tecnologie innovative e sostenibili, in ogni team in tutto il mondo. Henkel occupa posizioni di leadership sia nel mercato al consumo che in quello industriale: Il nostro portafoglio include ben noti prodotti per la cura dei capelli, detersivi per il bucato, ammorbidenti, ma anche adesivi, sigillanti e rivestimenti funzionali.
Brand Manager - MY & SG
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About this position
About this Position
To develop and implement marketing growth strategies and future potential in advancement roles in Marketing department. Driving and building brand identity and awareness to increase market share.
What you´ll do
Marketing Activations:
- Develop and plan the marketing activations aligned with the company's business goals and objectives.
- Ensure that the brand's image and messages are consistent across all departments, business channels and touchpoints.
- Working closely with Malaysia counterparts in managing and sharing resources on marketing activities, collaterals, promotions or any activations with adaptation to local market needs.
This includes overseeing the creation of marketing collateral and brand guidelines.
- Working closely with Malaysia counterparts in managing and sharing resources on marketing activities, collaterals, promotions or any activations with adaptation to local market needs.
Campaign Development and Execution:
- Assist Marketing Manager in planning and execution of marketing campaigns, product launches and promotional activities across various channels.
- Working closely with Digital & PR team for advertising & publicity campaigns across different channels (digital, print, social media, etc.).
Education & Salon Development:
- Working closely with commercial team to explore business opportunities and brand reach through key channel partners.
- Working closely with education team to improve education support efficiency to commercial team and salon partners to speed up new customers opening and customer retention.
Budget Management:
- Assist Marketing Manager to manage allocated marketing spend efficiently and ensure that campaigns and initiatives deliver a positive return on investment (ROI).
- Market Trends, Performance Analysis and Reporting:
- Monitoring and analyzing key performance indicators (KPIs) to evaluate the effectiveness of brand initiatives – launches, promotions or any brand activation activities.
- Leverage data-driven analysis, competitor activities, market trends and customer behavior to make refine marketing strategies.
Proven success working in a fast-paced environment where strategic brand-building efforts are complemented by trade business acumen
Ability to build, train and supervise secondary structures at workplace for effective AVA.
Proven People Management Skills.
Analytical and strong presentation skills/ Good MS office knowledge
What makes you a good fit
- Degree holders in any field Min 2 years of work experience preferably in beauty related industry
- Comprehensive knowledge of MS office
- Strong verbal and written presentation skills
- Effective communication skills
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Medical Coverage for employees and eligible dependents
- Additional EPF Contribution
- Dental, Health and Eye Screening etc for employees and eligible dependents
- Discounts on company products
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 26096773
Job Locations: Malaysia, Kuala Lumpur
Contact information for application-related questions: talent.seaanz@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
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